PURPOSE AND DRIVE
Some people go their whole lives without defining their personal purpose, or even realising it is something to think about. Mine is an emerging picture and,
I suspect, will become more focussed year on year.
Right now I believe that my purpose is to help good people succeed.
I am delivering this by helping people better communicate with each other to create confidence, trust and, in turn, better societies.
And I love it!
Since I could walk I have been unknowingly filling my backpack with skills, experiences and tools that are useful in almost every area of business - as well as learning about people; how they tick and what they need.
Working with Backpack positively moves businesses forward at a fast
but sustainable pace. Be it sense checking your brand and communications are still fit for purpose or a total rebrand; checking in on your people or your leadership or a full organisational turnaround programme.
Whatever the organisation's needs, my work gives intelligent, openminded and brave leaders clarity and direction.